CRM ROI Calculator

How We Calculate

Our calculator uses industry-validated benchmarks and research-backed assumptions:

• 5.5 hours/week: Average time sales reps spend on CRM data entry (Salesforce, HubSpot research)
• 52 weeks: Standard work year
• 85% reduction: Conservative estimate based on FlightSuite user data (actual range: 80-95%)
• 8-hour days: Standard calculation for converting hours to "selling days"

These calculations don't include secondary benefits like improved data quality, better forecasting accuracy, or increased CRM adoption—all of which further improve ROI.

For detailed statistics on sales productivity and data entry costs, see our 50 Sales Productivity Statistics and The True Cost of Manual CRM Data Entry.